Radio

AdZ, CommercialZ, Jinglez, SponsorshipZ

Types of Radio
AdZ

There are many ways we can advertise on television. Here are the four major types of variation of radio ads.

Straight Read

Live Read

A straight read radio ad has speakers reading a script about a product or service, directly addressing the audience. They highlight the benefits and encourage a purchase, ending with a call-to-action like calling a number or visiting a website.

Content : Live / Pre-recorded

Price Range : ⭐⭐⭐

Jingle Ad

Jingle Ad

Jingle is a short, catchy tune or song that evoke emotion, increase recognition, and can often get stuck in listeners’ heads. If you combine a jingle with a memorable script for a straight read, you can create an effective commercial that will get listeners to follow your call to action.

Content : Pre-recorded with music

Price Range : ⭐⭐⭐

Sponsorships

Sponsorships

Sponsorships differ from typical radio ads by being more subtle yet effective. The host mentions your company as the sponsor at regular intervals, either discussing your business or simply reminding listeners to check out your product or service and thanking you for the sponsorship.

Content : Live recording

Price Range : ⭐⭐⭐

Personified Ad

Personified Ad

In a personified ad, one character presents a common problem, while another introduces the product or service as the solution. Their dialogue highlights key benefits and features, ensuring the audience grasps its value. The advertisement concludes with a memorable jingle or a clear call to action.

Content : Pre-recorded

Price Range : ⭐⭐⭐

Types of Radio
AdZ

There are many ways we can advertise on television. Here are the four major types of variation of radio ads.

Straight Read

Live Read

A straight read radio ad has speakers reading a script about a product or service, directly addressing the audience. They highlight the benefits and encourage a purchase, ending with a call-to-action like calling a number or visiting a website.

Content : Live / Pre-recorded

Price Range : ⭐⭐⭐

Jingle Ad

Jingle Ad

Jingle is a short, catchy tune or song that evoke emotion, increase recognition, and can often get stuck in listeners’ heads. If you combine a jingle with a memorable script for a straight read, you can create an effective commercial that will get listeners to follow your call to action.

Content : Pre-recorded with music

Price Range : ⭐⭐⭐

Sponsorships

Sponsorships

Sponsorships differ from typical radio ads by being more subtle yet effective. The host mentions your company as the sponsor at regular intervals, either discussing your business or simply reminding listeners to check out your product or service and thanking you for the sponsorship.

Content : Live recording

Price Range : ⭐⭐⭐

Personified Ad

Personified Ad

In a personified ad, one character presents a common problem, while another introduces the product or service as the solution. Their dialogue highlights key benefits and features, ensuring the audience grasps its value. The ad ends with a memorable jingle or clear call to action.

Content : Pre-recorded

Price Range : ⭐⭐⭐

Lets Talk Business

Let us know your requirement and expectation, and our team will promptly get inn touch with you to provide the best solutions tailored to your needs.

Sample Creative Radio AdZ

Wide Reach

Radio reaches a large and diverse audience, making it an effective medium for mass communication.

Targeted Advertising

Advertisers can select specific radio stations and time slots to reach their target demographic, ensuring that the message is delivered to the right audience.

Quick Turnaround

Radio ads can be produced and aired quickly, allowing businesses to respond promptly to market changes, promotions, or events.

Frequency and Repetition

Radio allows for high-frequency exposure, reinforcing the brand message and improving recall among listeners.

Engagement through Sound

Radio engages listeners through sound, enabling businesses to create emotional connections and leverage the power of music, voice, and sound effects.

Demographic Variety

Radio stations cater to diverse demographics and interests, allowing advertisers to choose stations that align with their target market.

Advantage of Radio AdZ

The combination of extensive reach, precise targeting capabilities, and diverse creative opportunities makes radio an exceptionally advantageous platform for businesses.

Advantage of Radio AdZ

The combination of extensive reach, precise targeting capabilities, and diverse creative opportunities makes radio an exceptionally advantageous platform for businesses.

Wide Reach

Radio reaches a large and diverse audience, making it an effective medium for mass communication.

Targeted Advertising

Advertisers can select specific radio stations and time slots to reach their target demographic, ensuring that the message is delivered to the right audience.

Quick Turnaround

Radio ads can be produced and aired quickly, allowing businesses to respond promptly to market changes, promotions, or events.

Frequency and Repetition

Radio allows for high-frequency exposure, reinforcing the brand message and improving recall among listeners.

Engagement through Sound

Radio engages listeners through sound, enabling businesses to create emotional connections and leverage the power of music, voice, and sound effects.

Demographic Variety

Radio stations cater to diverse demographics and interests, allowing advertisers to choose stations that align with their target market.

Radio AdZ Project Timeline

The overall time required to commence a Television Advertising campaign can vary significantly based on the level of early preparation. Typically, this process can range from 1 week to 4 weeks.

Inquiry

Upon receiving your inquiry, our team will diligently work on a proposal to recommend the radio ads that align with your requirements and expectations.

Required time : 2-3 business days.

Discussions

The client will review the proposal and select the most appropriate options. We will engage in several discussions and negotiations with the client to finalize options.

Estimated time : 3-7 business days.

Media Order

Upon finalizing , we will proceed to issue the Media Order to the client, thereby officially initiating the Radio Advertising Campaign process.

Estimated turnaround time: 1-3 business days (subject to client approval).

Content Production

Depending on the client’s requirements,
the Avyan team can assist with the Content Production process. Alternatively, clients may provide their own content. All content must comply with individual radio station's requirement. 

Estimated time for Production: 7-14 days (subject to client's approval and ad type requirements).

Approvals

Upon design confirmation,

the Avyan team will submit the Content for individual radio station's approval.

Minimum Time Required: 3-7 business days

 

Start Campaign

Upon receiving approval,

we will officially commence the Radio Advertising Campaign by scheduling airing dates. The campaign will begin on the day the client’s advertisement aired on particular radio station(s).

Estimated time for printing and installation : 3-7 days (Subjective to the type of Radio ads)

Radio AdZ Project Timeline

The overall time required to commence a Television Advertising campaign can vary significantly based on the level of early preparation. Typically, this process can range from 1 week to 4 weeks.

Radio AdZ Inquiry